作品目录
Chapter 1 Introduction: The Influence of the Past on LetterWritingChapter 2 Writing PrinciplesSection 1: CompletenessSection 2: ConcisenessSection 3: ConsiderationSection 4: ClaritySection 5: ConcretenessSection 6: CourtesySection 7: CorrectnessChapter 3 Business Letters: Style and FormatSection 1: Letter StylesSection 2: The Format of the Business LetterUnit 1: Standard Parts of the BusinessLetterUnit 2: Optional Parts of the BusinessLetterChapter 4 Inquiries and RequestsSection 1: InquiriesUnit 1: General InquiriesUnit 2: Business Inquiries(I) TheFirst Inquiry(II) Replies to the First Inquiry(III) Routine Inquiries and Replies(IV) Tabulated Inquiries(V) Specific InquiriesSection 2: RequestsUnit 1: Routine RequestsUnit 2: Granting and Refusing RequestsChapter 5 QuotationsSection 1: Routine QuotationsSection 2: Quotations Subject to Confirmation(Non-Firm Offers)Section 3: Quotations with a Validity Limit(FirmOffers)Section 4; Cdunter-ProposalsChapter 6 Sales LettersSection 1: Unsolicited Sales LettersSection 2: Solicited Sales LettersChapter 7 Orders and Order AcknowledgmentsSection 1: OrdersSection 2: Order AcknowledgmentsChapter 8 Execution of Orders - Transport, Insurance & PackingSecfion 1: TransportUnit 1: Transport by SeaUnit 2: Transport by AirUnit 3; The Container ServiceUnit 4: Chasing Letters about TransportSection 2: InsuranceSection 3: PackingChapter 9 PaymentsSection 1:Section 2:Section 3:Section 4:Section 5:Banker's Drafts and TransfersBills of Exchange (Drafts)Letters of CreditCredit ReferencesDebt CollectionChapter 10 Claims and AdjustmentsSection 1: ClaimsUnit 1: Direct Claim LettersUnit 2: Persuasive Claim LettersUnit 3: The Tone of the Claim LetterSection 2: AdjustmentsUnit 1: Granting an Adjustment(1) Adjustment Situations(11) The Inductive Order in theGood-News AdjustmentUnit 2: Refusing an Adjustmen.t(I) Specimen Refusal Letters(II) An Exceptional Case(III) The Language in Refusal LettersUnit 3: Courtesy and Consideration inAdjustment LettersChapter 11 Telegrams and TelexesSection 1: TelegramsSection 2: TelexesAppendixes1. Contract2. Purchase Contract3. Sales Confirmation (asperbuyerssample)4. Survey Report5. Certificate of Origin6. Certificate of Quality7 Export LicenceBibliography
